Markets

NZME targets 210,000 subscriptions in 2023

Dan Brunskill
Thu, 18 Nov 2021

NZME targets 210,000 subscriptions in 2023
NZME pitches itself as the leading local podcaster, citing The Leighton Smith Podcast as the fourth largest in NZ. (Photo: supplied)
Dan Brunskill
Thu, 18 Nov 2021
Publisher of the New Zealand Herald, NZME, told shareholders at a closed-door investor day that it aims to have more than 210,000 subscribers by the end of 2023.The media company reported having 177,500 subscribers in the first half of 2021 – up from 169,000 in 2020 – with 38% of those digital-only customers.NZME wants the majority of its subscriptions to be digital-only in 2023 as it pushes the business towards a digital future.Investors have responded positively to the digital transformation, pivot to premium online news and effor...

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