Paul Irwin
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Paul Irwin

Education New Zealand / Manapou ki te Ao

General manager, partnerships and marketing

  • Previously at advertising agency FCB Wellington.
  • Award-winning campaigns at FCB include Inland Revenue’s overseas-based borrowers student loans campaign and the Electricity Authority’s "What’s My Number campaign.
  • Worked with the Ministry of Education to launch the inaugural Prime Minister’s Education Excellence Awards, and on the Open Polytechnic’s Learning for an Open World campaign.
  • Earlier at the Economist in London and then Asia.
  • Has worked with NZTE, SSC, ACC, the Reserve Bank, Forest and Bird, Public Trust and Fairfax Media.


Frank Advertising
General Manager
Apr 2005 - Jul 2007
Ogilvy Wellington
General Manager - Strategy & Planning
Aug 2007 - Oct 2010
Business Director, Wellington
Nov 2010 - Feb 2012
FCB New Zealand
General Manager - Wellington
Feb 2012 - Sep 2015
Education New Zealand / Manapou ki te Ao
General Manager Partnerships & Marketing, General Manager, Student Marketing, General Manager, Marketing and Channel Development
Oct 2015 - Present

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