Backer of new long-distance bus services says price and consistency will fuel demand

By Fiona Rotherham
Oct. 30 (BusinessDesk) - Brian Souter, the Scottish transport entrepreneur who today launched a new long-distance bus service in the North Island, says the number of seats available at lower prices and consistency of product will drive demand.
Prices for the new online bus service, ManaBus.com, which plans to operate five new express routes between eight North Island destinations from Nov. 21, will start from $1 plus a $1 booking fee. That’s similar to the lowest fees charged by major competitors, the InterCity Group an...
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