Navigating market challenges and bridging capability gaps

(Image: Getty)

Fri, 08 Dec 2023

Navigating market challenges in 2023As we delve into 2023, the sales landscape presents formidable challenges. Economic uncertainties and market fluctuations make selling harder than ever. Businesses face the daunting task of navigating through customer indecision, with 40% to 60% of deals stalling in a state of uncertainty. This complex environment demands a strategic and well-trained sales approach, yet a significant capability gap exists within many sales teams.The capability gap in New Zealand’s sales teamsAlarmingly, 95% of...

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