Z Energy: It's critical we don't do greenwashing

Z Energy: It's critical we don't do greenwashing
Telling nothing but the whole truth is essential on the road to becoming a low-emissions company. (Image: NZME)
Greg Hurrell
Fuel retailer Z Energy says it's critical it avoids greenwashing to succeed in becoming a low-emissions company.The company is trying to keep its petrol retail business alive while at the same time trying to transition to a low-emissions business model. This comes at a time when companies will increasingly have their feet held to the fire by shareholders, activists and regulators over sustainability claims.Debra Blackett, general counsel for Z Energy and its parent company Ampol, said at a Sept 20 greenwashing panel at the Cl...

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