Fonterra says China well-poised for growth, regulatory changes will see 1800 brands disappear

Thu, 22 Sep 2016

By Fiona Rotherham Sept. 22 (BusinessDesk) - Fonterra Cooperative Group chief executive Theo Spierings says legislation will mean drastic changes in the Chinese infant formula market with the removal of between 1800 and 2000 brands in the next 15 to 18 months. Regulatory changes require each entity to have only three brands and three different recipes of infant formula in a bid to crack down on the grey market and allay consumers’ food safety concerns by reducing fake formula. Spierings said Fonterra was well-positioned in every segmen...

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