Govt inks $22.1 million deal with NZ Merino to boost strong wool returns

Tue, 09 Feb 2016

By Tina Morrison Feb. 10 (BusinessDesk) - The Ministry for Primary Industries signed a seven-year $22.1 million contract with wool marketer The New Zealand Merino Company to improve returns from strong wool. Government and industry will each contribute $11.05 million under the Primary Growth Partnership programme in an attempt to better connect growers with consumers, differentiate strong wool products from synthetics, develop new uses and users for strong wool, and ensure on-farm production practices meet consumer expectations of a premi...

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