MediaWorks swallows Digital Commons

Staff reporters
Thu, 09 Dec 2021

MediaWorks has snapped up the remaining stake in marketing agency Digital Commons, becoming the company’s outright shareholder.The outdoor advertising and radio group owned a majority stake in the digital specialist, a legacy of a QMS acquisition in 2017. QMS merged with MediaWorks in 2019.The deal for the remaining 26% of Digital Commons will mean its managing partner Lisa Ison becomes head of digital partnerships at MediaWorks.Digital Commons is a third-party digital representation agency with a network of trading desk relationships. It...

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