Commerce Commission files charges against Noel Leeming over ‘Price Promise’ claims

(Image: Noel Leeming)

Mon, 21 Jul 2025

The Commerce Commission has filed criminal charges against retail electronics chain Noel Leeming for allegedly misleading customers with its “Price Promise”.The commission alleges multiple breaches of the Fair Trading Act by Noel Leeming which is owned by The Warehouse Group.“For over a decade, Noel Leeming has prominently promoted their ‘Price Promise,’ which is their commitment to match any competitor’s price. We believe their price promise claim was misleading and in breach of the Fair Trading Act,”...

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