Briscoe's Rod Duke: next boom could be even greater

Briscoe managing director Rod Duke expects a buoyant Christmas. (Photo: Getty)

Mon, 08 Nov 2021

Briscoe Group managing director Rod Duke said the rebound once his Auckland stores reopen may be even greater than last year's unprecedented post-lockdown boom."We think it may actually be even greater, given that we're now very, very close to Christmas and Black Friday," Duke told BusinessDesk.Black Friday, scheduled this year for Nov 26, sales are typically the largest day of the year, he said.Briscoe will run its Black Friday promotion over three days, starting on the Friday, and expects it to be the biggest three days'...

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