The battle for online groceries: how Woolworths relaunched Milkrun

The battle for online groceries: how Woolworths relaunched Milkrun
Milkrun guarantees deliveries within 60 minutes but has averaged a delivery time of 31 minutes. (Image: Milkrun)
Ella Somers
A failed grocery delivery service startup that was brought back to life by a supermarket giant will now have even less competition in New Zealand’s online grocery space after the Icehouse Ventures-backed Supie went bust.Woolworths scooped up Milkrun after the startup went under in April due to a difficult trading environment, with 400 people losing their jobs in the process. Milkrun had some big financial backers behind the startup – including AirTree Ventures, Tiger Global, Mike Cannon-Brookes and Scott Farquhar &nda...

More Retail

Harvey Norman reports 'notable turnaround' in NZ
Retail

Harvey Norman reports 'notable turnaround' in NZ

Sales in NZ rose 1.6% to $1.05 billion.

Staff reporters 29 Aug 2025
‘Pretty big beat’: Hallenstein Glasson impresses
Retail

‘Pretty big beat’: Hallenstein Glasson impresses

Hallenstein Glasson’s profit range beat Forsyth Barr forecasts by 15%.

Gregor Thompson 29 Aug 2025
Woolworths NZ revenues hit $8.2b
Retail

Woolworths NZ revenues hit $8.2b

Woolworths has seen its NZ earnings grow to $8.29b.

Staff reporters 27 Aug 2025
'Predatory pricing': Govt targets supermarket market power
Retail

'Predatory pricing': Govt targets supermarket market power

Aldi and Lidl opted not to take part in the initial RFI.

Gregor Thompson 27 Aug 2025