US export success Anihana sees foreign investors as growth golden ticket

US export success Anihana sees foreign investors as growth golden ticket
Anihana founder Sophie Cooper says her firm could next be on UK shelves. (Image: Anihaha)
Rebecca Stevenson
Sophie Cooper reckons she could use about $5 million in new investment to supercharge the growth of her export business, personal care company Anihana.Her Anihana brand has rapidly developed since it was launched about four and a half years ago, and Cooper quickly took the plunge into offshore markets in Australia and the US.In the US, Anihana’s first stockist was retail giant Target, and the NZ-made bath bombs, shower steamers and soaps are now in about 1200 stores.Cooper said about 60% of Anihana’s revenue was derived from the US;...

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