Spark to chase mobile, IT revenue in multi-brand strategy

By Paul McBeth
Aug. 18 (BusinessDesk) - Spark New Zealand is backing a plan to run different brands at the budget and premium ends of the market and offer extra service sweeteners to deliver increased revenue in the coming year.
The country's biggest telecommunications company is targeting sales growth of zero to 3 percent in the year ending June 30, 2017 on top of the $1.5 billion it reported today and a slightly smaller increase in earnings before interest, tax, depreciation and amortisation of zero to 2 percent on $986 million.
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