Bremworth appoints Rochelle Flint as brand, product chief

Wool carpet manufacturer, Bremworth, has announced the appointment of Rochelle Flint as chief brand and product officer.

The appointment, which took effect on July 1, 2024, comes as Bremworth aims for significant expansion and focuses on its growth programme in domestic and international markets.

In her new role, Flint will be responsible for brand, marketing, product development, and sustainability, with the goal of driving growth and setting new industry standards.

Bremworth's chief executive, Greg Smith, said that the appointment also has a strategic importance in raising awareness of the benefits of New Zealand wool both locally and overseas.