Alliance buys Singapore marketer Goldkiwi to improve reach to Asian customers

Tue, 19 Sep 2017

By Sophie Boot Sept. 19 (BusinessDesk) - Alliance Group, New Zealand's second-largest meat cooperative, has bought Singapore-based marketing and sales company Goldkiwi Asia for an undisclosed amount. The two companies have worked together for more than 25 years, with Goldkiwi Asia key in building Alliance Group's presence in China and South East Asia. Alliance general manager of sales Murray Brown said the meat company bought the marketing business to communicate directly with customers. "Globally, around all our markets we want a more...

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