Chinese tourists to NZ turning off package tours

by Anna Lu
May 19 (BusinessDesk) - China’s tourism market, which is officially expected to be worth over $2.6 billion to New Zealand by 2021, is growing into an increasingly diversified business with package tours increasingly shunned in favour of independent travel, say delegates to New Zealand’s Trenz annual tourism conference in Rotorua.
Though package tours still dominate the Mandarin-speaking market with around 70 to 80 percent share, the rise of free independent travelers (FITs) and the increasing appetite for individualised excurs...
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