Sido Kitchin lands at Aussie content agency

Sido Kitchin lands at Aussie content agency
Sido Kitchen left her last role as group publisher of School Road Publishing. (Image: supplied)
Daniel Dunkley
Sido Kitchin, the former group publisher of School Road Publishing and editor of Woman’s Day, has joined Sydney-based content agency Medium Rare as its New Zealand general manager.The experienced journalist, who set up School Road in 2020 following the collapse of Bauer Media, will develop Medium Rare’s client base and oversee its strategy in NZ.Medium Rare, founded in 2014, is a content and marketing agency that works with Australian brands including Coles, Qantas, David Jones and Foxtel.The agency set up an NZ office three years a...

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