TAB gets into radio with purchase of loss-making Senz

TAB gets into radio with purchase of loss-making Senz
Sports betting agency gets into broadcasting. (Image: NZME)
Daniel Dunkley
TAB New Zealand has struck a surprise deal to buy loss-making radio group Sports Entertainment Network NZ (Senz).The gaming business will acquire Senz for $4 million from its Australian parent Sports Entertainment Group (SEG).After the transaction, TAB NZ will take ownership of Senz's digital radio operation and 28 radio stations across 29 frequencies.Under the terms of the deal, set to be finalised in February, SEG will provide content to Senz and will earn commission on advertising revenue it secures for the NZ business.It comes two years...

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