Magic Memories, theme-park snappers, lure Silicon Valley funds with ‘R&D by M&A’ strategy

Fri, 13 Feb 2015

By Fiona Rotherham Feb. 13 (BusinessDesk) - Magic Memories, which built a $50 million global business taking photographs at tourist attractions and theme parks, has sped its growth by buying companies with innovative technology rather than slogging it out on its own. The Queenstown-based company bought Centryc Solutions, the Sydney-based developer of MeTag, for an undisclosed price. MeTag’s cloud-based technology lets theme park operators interact with visitors even before they come through the gates, tracks what they do and allows real-t...

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