Manuka honey producers in NZ seek same name protection accorded to champagne, scotch whisky

Thu, 08 Oct 2015

By Suze Metherell Oct. 9 (BusinessDesk) - New Zealand manuka honey producers are seeking the same trademark protection accorded to French Champagne and Scottish Whisky after a surge in fakes that aren't made from the nectar of Leptospermum Scoparium, the native manuka bush. The UMF Honey Association is seeking to protect the use of the name because imitations are damaging the brand at a time when demand in markets such as China is growing. The industry-based manuka honey lobby has filed for a certification trade mark covering "Manuka Hone...

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