Skincare brand Me Today to sell King Honey as losses climb

Skincare brand Me Today uses All Black Beauden Barrett in its marketing and his wife, Hannah, sits on the board. (Image: NZME)

Gregor Thompson

Wed, 28 Feb 2024

Me Today has put its honey division up for sale and announced the former head of skincare company Trilogy and current director, Stephen Sinclair, will take over as chief executive.After posting troubling financials in half-yearly earnings, the company also said it plans to restructure debt and raise capital from shareholders.The company, which uses All Black Beauden Barrett in its marketing, reported revenues of $2.3 million, compared to $3.6m for the six months ending December 31.Total losses after tax climbed to $7.2m, a 2...

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