Trustpower set to rebrand to Mercury this winter

Mon, 17 Apr 2023

Purple is out and yellow is in for customers across New Zealand as Trustpower will officially be brought under Mercury's branding this winter.A spokesperson for Mercury was unable to provide a more specific date but said it would provide that information to customers closer to the time.Mercury, a majority state-owned energy generator and retailer (gentailer), acquired Trustpower’s retail business in May 2022 for $441 million.Fiona Smith, Mercury’s general manager of customer operations, said the rebrand would mean a better exper...

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