Mojo gone: Spark’s struggles mirror New Zealand’s growing pains

The building where Spark is has been abuzz with redundancy talk all year. (Image: NZME)

Mon, 16 Dec 2024

Ten years on from its creation, Spark seems to have lost its spark. Or rather its mojo. Quite literally in fact, the Mojo coffee outlet at the bottom of Spark’s Auckland has shut up shop, soon to be followed by Spark itself, as it moves offices. Much like New Zealand itself, in recent months the coffee shop downstairs at Spark’s offices had seemed to be surviving on redundancy talk alone. If you ever wondered how much money you would have if you had $6 for every Spark redundancy announced this year, that Mojo outlet’...

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