Who Says NZ Businesses are Getting Soft?

National leader Christopher Luxon's comments overseas have annoyed some (Image: NZME)

Tue, 12 Jul 2022

Just over six years ago, Draper Cormack Group did its first bit of billable work. Lou and I had started a PR and communications firm with little more than some knowledge and enthusiasm. We helped get a local artist into a New York art publication. The total amount billed was $500. This wasn’t Lou’s first rodeo. Lou has owned several businesses, been a sole practitioner and worked her ass off. Think seven days a week across three businesses for a decade. Lou was my teacher in learning how a business operates and Draper Cormack G...

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