PATTRICK SMELLIE: The mysterious case of the Bauer NZ magazine sales

Pattrick Smellie
Sun, 28 Jun 2020

Pattrick Smellie
Sun, 28 Jun 2020
It is now getting on for three months since the German magazine publisher, Bauer, announced it was closing its New Zealand titles.Three months in which the company has hung onto well in excess of $2 million in pre-paid subscriptions for a range of magazines including the NZ Woman's Weekly, the NZ Listener, North & South, Your Home & Garden, Metro, and others.Three months in which the star writers for those publications have quietly gone on to find new work, found new titles, and for the brand value in those previously household name...
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