Sanford still focused on building inhouse innovation capability, premium brand

Wed, 13 Dec 2017

By Paul McBeth Dec. 13 (BusinessDesk) - Sanford is still investing in building its internal research and development capability and establishing itself as a premium food brand, which "slightly" delayed lowering its debt levels and kept dividends static this year, says chair Paul Norling. The Auckland-based company's chair told shareholders at today's annual meeting that innovation and branding are Sanford's "major value enhancers for our future", and need more investment as the firm tries to shed its old image of being a fishing company....

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