Cooking for the rich: why chefs are losing their appetite

Masterchef 2022 winner Sam Low says exclusive supper clubs are a growing trend. (Image: NZME)

Fri, 10 Jan 2025

The death of fine dining restaurants has been a running theme through 2024, but customers aren’t the only ones dissatisfied. Increasingly, chefs are looking for other ways of practising their art form. This is one of the main observations Sam Low, NZ Masterchef winner 2022, made as he spoke to BusinessDesk during a tour of Thailand in November.The tour was the brainchild of Thailand Ambassador to NZ Waravuth Pouapinya and sponsored by the Thai Government. It was aimed at showing media, business and social media influencers...

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