NZME hits 10,000 paying subscriber target early

NZME hits 10,000 paying subscriber target early
Paul McBeth
By Paul McBeth June 12 (BusinessDesk) - NZME's foray into charging its readers to access online news has beaten its expectations, taking just six weeks to attract 10,000 paying subscribers when it thought it would take a year.  Premium digital subscription revenue has exceeded the company's expectations, chief executive Michael Boggs told shareholders at today's annual meeting in Auckland. Of the 10,000 subscribers, more than 35 percent, around 3,500, signed up to an annual payment plan of $199, meaning about 6,500 took up the $2.50 a wee...

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