SMELLIE SNIFFS THE BREEZE She’ll Be Right still reigns when it comes to IT

Fri, 14 Feb 2014

By Pattrick Smellie Feb 14 (BusinessDesk) - Among the many irritating truisms parroted in corporate life, near the top of the list must be the refrain about the empowering potential of digital technology. The claim is obviously true for many businesses. It’s just that the implementation is so often a vale of tears for the technologically ignorant business owner. The BusinessDesk news service, for example, couldn’t have existed 20 years ago when it would have had to distribute its stories by fax, telex or posted newsletter and at a cost expo...

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