Chinese maker Oppo’s bid to crack NZ’s smartphone duopoly

Oppo New Zealand managing director Morgan Halim shares insights on the challenger brand. (Image: Oppo)

Thu, 06 Nov 2025

Chinese smartphone maker Oppo is making an assertive play to shake up the $1.3 billion smartphone market in New Zealand, aiming to disrupt the long-standing duopoly of Samsung and Apple with a mix of tech innovation and brand-building efforts.In this week’s episode of The Business of Tech podcast, Oppo New Zealand managing director Morgan Halim shares insights on how the challenger brand, which claims around 10% of the local market, is reimagining what Kiwi consumers can expect from their devices.Taking on a cosy duopoly“We started...

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