New boss was in no rush to head covid-app 'unicorn'

New boss was in no rush to head covid-app 'unicorn'
Brady Cox led the previous company he was at to acquisition by Garmin NZ. (Image: supplied)
Henry Burrell
The new chief executive of Rush Digital, the firm behind the NZ covid tracer app, says he was trying not to join the company initially because he was busy selling the previous company he headed up.“It was an incredibly busy time when I got the phone call suggesting I should at least look at this,” Brady Cox told BusinessDesk.“The more I looked at it, the more it became irresistible.”Cox has joined from the CEO role at Vesper Marine, a specialist in very high frequency (VHF) and automatic identification systems (AIS) used...

More Technology

Rakon power struggle ends, Witten to walk
Markets

Rakon power struggle ends, Witten to walk

In an exclusive statement, Brent Robinson reveals a new board will be in place in weeks.

Stupid jobs, agritech and our advantage as AI proliferates
Technology The Business of Tech Podcast

Stupid jobs, agritech and our advantage as AI proliferates

On this week's podcast, Peter talks to Dr Kenny Ching from the University of Auckland.

Mander’s ‘aggressive’ Rakon showdown draws fire
Markets

Mander’s ‘aggressive’ Rakon showdown draws fire

The NZSA boss says he was protecting small shareholders. Some say he’s damaged Rakon.

Councils’ innovation dilemma
Opinion

Peter Griffin: Councils’ innovation dilemma

Our major cities still have the ingredients to be tech talent and investment centres.

Peter Griffin 27 Aug 2025