One NZ on Salesforce's AI Agentforce: 'Five times return on investment'

Hamish Miles, Salesforce New Zealand’s managing director. (Image: Supplied/Jacques Steenkamp)

Thu, 23 Oct 2025

It’s been a year since AI agents burst onto the tech scene, driven largely by the vision and product roadmap of Salesforce founder Marc Benioff, who is betting the company’s future on the “agentic enterprise”.Salesforce’s Agentforce platform, which allows customers to build and deploy agents in days or weeks, automating aspects of sales, customer service, marketing, and even software development, has racked up 12,000 customers in its first year.But Benioff said last week in San Francisco that there’s a gap be...

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