Woman's Day publisher touts McCaw wedding coverage with hefty copyright warning

By Paul McBeth
Jan. 16 (BusinessDesk) - Woman's Day publisher Bauer Media spent as much space warning rival publishers from overstepping copyright bounds as it did hustling free publicity for its exclusive coverage of former All Black captain Richie McCaw's wedding with Black Stick Gemma Flynn over the weekend.
Bauer's 343-word media release carried a 340-word copyright notice, which it demanded be kept confidential, outlining the steps New Zealand's biggest magazine publisher would take to protect its "exclusive story about the wedding...
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