Cooks Coffee has announced the appointment of Aiden Keegan as the company's chief executive officer, effective from April 1 2024.

Keegan, who is currently the managing director of Esquires UK, has been with the company since 2004 when he started as the operations manager at Esquires in Ireland.

Cooks Coffee highlighted Keegan's role in driving substantial growth and increasing store sales during his tenure.

Executive chairman, Keith Jackson, emphasised Keegan's experience, understanding of the company, and strong relationships with key franchisee business partners, especially in the core markets of the UK and Ireland.

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