‘There will be a cost’: NZ firms warned on Meta's policy changes

Meta co-founder and CEO Mark Zuckerberg has announced a raft of content policy changes to be implemented in the year ahead. (Image: Getty)

Ben Moore

Thu, 16 Jan 2025

Businesses that post or advertise on Meta platforms will need to take extra care once the tech giant loosens up its moderation rules, or else risk reputational harm.Some of Meta’s built-in content guardrails are set to disappear as the US company plans to dispense with fact-checkers and allow more comments disparaging people’s identities.Two experts, Massey University marketing professor Bodo Lang and social media disinformation researcher Sanjana Hattotuwa, said these changes would mean new considerations for businesses that u...

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