Quashed CEO predicts ‘snowball effect’ as insurance platform nears 100,000 users

Quashed CEO Justin Lim says the comparison site is levelling the playing field for challenger brands. (Image: NZME)

Fri, 17 Oct 2025

Insurance comparison site Quashed now has 12 insurers on its platform as it heads towards 100,000 users. The company received a $1 million investment from Turners Automotive Group in 2024. Since then, co-founder and chief executive Justin Lim said the company had been growing its team, building its brand and investing in technology, including artificial intelligence. Quashed is free for consumers to use. They can upload their current insurance policy documents to the platform, and in under a minute, that data is picked up and pop...

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