Spark looks to fixed wireless to increase margin

CEO Jolie Hodson said Spark would only offer fixed wireless where the customer is served well. (Image: Spark)

Fri, 18 Aug 2023

Spark is expecting the proportion of broadband connections that are using its fixed wireless offering to increase in the coming years, though chief executive Jolie Hodson asserts that the option is only being offered to users that it “serves well”.Wireless broadband uses a cellular connection, most often 4G, to provide homes and businesses with an internet connection, while fibre broadband makes use of the national fibre-optic cable network that reaches nearly 90% of the population.According to Spark’s annual report, 30% of th...

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