DDB NZ CEO Priya Patel: creative boss gets to work

Priya Patel replaced former DDB chief executive Justin Mowday. (Image: supplied)

Wed, 09 Feb 2022

After two weeks in MIQ and several months in Auckland’s lockdown, Priya Patel, chief executive of DDB Group Aotearoa New Zealand, is ready to make a big impact in 2022.“We spent a couple of weeks walking around a car park clockwise,” she says of her 14-day spell in quarantine last winter. “But being trapped in the southern hemisphere hasn’t been too bad over the past few years, has it?”The Brit has made a success of it Down Under. After moving to Australia in 2017, first working as a creative for department s...

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