Beefed-up tariffs on Brazil no threat to NZ’s pricing

Brazil’s beef is a low-cost, high-volume product. (Image: Getty)

Thu, 24 Jul 2025

The incoming flood of Brazilian beef onto global markets is expected to have a minimal impact on pricing for New Zealand red meat, according to global red meat analysts.As of Aug 1, the United States is set to impose a 50% tariff on Brazil, bringing the total tariff on the South American country’s beef to over 76%.New Zealand pitches itself as a premium producer of red meat, while Brazil’s beef is a low-cost, high-volume product, as the second-largest producer and largest exporter.The US is Brazil’s second-largest market, behi...

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