Fonterra seeks Australian court ruling over Bega Cheese brand

An old-style Fonterra Australia supplier sign on a Tasmanian farm. (Image: Getty)

Wed, 27 Nov 2024

Fonterra Co-operative Group has initiated legal proceedings in Australia to ensure its divestment process won't impact its licensing agreement with Bega Cheese.The co-op is pressing ahead with divesting its consumer channel, Fonterra Oceania and Fonterra Sri Lanka.Bega is included in its many brands, for which Fonterra has the long-term licence to use the brand on butter and cheese under an agreement signed in 2001.'Confident in its legal position'In a statement on Wednesday afternoon, Fonterra confirmed proceedings had be...

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