Retail

And just like that, Invivo joins Gopuff

Paul McBeth
Thu, 14 Oct 2021

And just like that, Invivo joins Gopuff
Invivo ambassador Sarah Jessica Parker was very hands-on in creating the brand. (Image: Supplied)
Paul McBeth
Thu, 14 Oct 2021
Invivo & Co is bringing star-power to the table in a tie-up with US online retailer Gopuff by getting its Sarah Jessica Parker range of wines in Sex and the City fans’ hands for the upcoming revival of the hit TV show.The New Zealand beverage company has grown turnover almost tenfold since first tapping the crowdfunding market in 2015 and is accelerating its push in the US where lockdowns over the past year-and-a-half have given wine drinkers a greater appreciation for home delivery.Invivo co-founder Tim Lightbourne said e-commerce wa...

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