TheMarket: what’s happening to The Warehouse’s $12m solution to Amazon?

TheMarket's move echoed that of internet giant Amazon. (Image: The Warehouse)

Fri, 23 Jun 2023

It’s been almost four years since The Warehouse Group launched TheMarket, an online shopping platform that cost $12 million to build.It took 14 months to get the e-commerce site online and it was pitched as The Warehouse Group’s (TWG) answer to the potential threat of US giant Amazon storming into New Zealand’s retail sector.It was also well ahead of other NZ retail sites that had to play e-commerce catchup when the pandemic shut brick-and-mortar doors in 2020.As of this year, TheMarket has more than four million products avai...

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