Google is trying everything to sell AI to sceptics

Google is trying everything to sell AI to sceptics
(Image: Getty)
Bloomberg
By Dave LeeIf you’re a tech company not called Apple Inc., getting regular people to pay attention to your smartphone launch is a challenge. Your executives, who simply must be involved, are stuffy, wooden and, more often than not, white and old. Even worse, they’re not famous.So what do you do? If you’re Google, the answer apparently is: everything. On Wednesday, to promote its new range of AI-enhanced Pixel devices, the Alphabet Inc. unit surely broke the record for celebrity and influencer endorsements packed into...

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