PlayBooks to make video meetings useful and interesting

PlayBooks to make video meetings useful and interesting
PlayBooks CEO Greg Sheehan (far left) and his team.
Henry Burrell
A startup founded by Nike ANZ’s former chief financial officer is betting there are people out there yearning for another video meeting app.PlayBooks is a virtual meeting platform where customers can also pay to access specialist content from business to business (B2B) companies.In turn, those B2B companies can approach PlayBooks’ customers and offer their specialised services.Chief executive Greg Sheehan told BusinessDesk the product is aimed at businesses who hold a lot of virtual meetings and who are fed up with the fragmented ex...

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