The Spinoff's Daylight merges with tech firm Translate Digital

The 28-strong team at the new Daylight now outnumbers the team at The Spinoff, the news outlet where it was conceived. (Image: Supplied)

Ben Moore

Fri, 17 Jun 2022

Daylight Creative, the digital marketing agency spun out of The Spinoff, is merging with long-time tech partner Translate Digital to create a new agency providing creative marketing and tech product development.The resulting company, simply called Daylight, wants to tap into the emerging market of companies looking for a full-service agency to create new digital products and then bring them to market with digital-first marketing, particularly in the growing software as a service (SaaS) market.For managing director Lee Lowndes, Daylight is the n...

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