Special lounges, single staterooms: cruises fight for solo travellers

Norwegian Cruise Line will introduce roughly 1,000 staterooms dedicated for single passengers across its fleet. (Image: Norwegian Cruise Line)

The Wall Street Journal

Sun, 22 Oct 2023

Cruise ships are adding more rooms for one.The cruise industry is stepping up efforts to appeal to the often-overlooked group. Some cruise lines have lowered prices for solo passengers who have traditionally paid more than those sharing cabins with friends or family.Cruise lines are looking to tap into a sizable pool of holidaymakers. A survey of more than 3,000 active leisure travellers conducted by tourism marketing agency MMGY Global in August found that 24% of people travelling at least once within the next six months planned to go on a sol...

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