Vista buys controlling stake in Latin American reseller Senda for $684k

Sun, 20 Aug 2017

By Paul McBeth Aug. 21 (BusinessDesk) - Vista Group International has bought a 60 percent stake in Mexico's Senda Direccion Tecnologica, giving it control of the Latin American reseller of the cinema analytics firm's services. The Auckland-based company has issued 115,764 shares, or about 0.1 percent of Vista, at a nominal price of $5.91 apiece, putting a $684,000 value on Senda, which resells the New Zealand firm's Vista Entertainment Solutions and Movio services in Central and South America. That's a 7.1 percent premium to the $5.52 pr...

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