a2 Milk Company loses trademark battle with Theland

(Image: Getty)

Wed, 05 Jul 2023

The a2 Milk Company has lost a trademark battle after it tried to stop Chinese-owned Theland from using A2 in its infant formula brand.In 2018, Milk New Zealand Dairy filed an application to register two trademarks for its Theland infant formula brand, both of which included A2 on it.Milk NZ is the exporting arm of the Milk New Zealand Group, which, according to its website, has 29 farms across the country under the Theland Farm Group brand.It exports dairy products such as UHT milk, milk powders and pasteurised milk direct to China, with Thela...

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