Want a wine with that? Vista's plans to upsell cinemagoers

Want a wine with that? Vista's plans to upsell cinemagoers
Stuart Dickinson says there is new interest from Australian investors. (Image: Vista)
Rebecca Stevenson
Film software company Vista is confident it can cash in on the “premiumisation” of cinema services. The New Zealand Exchange (NZX) listed company has been getting in front of brokers and was invited by fast-growing Australian advice and wealth management firm Shaw and Partners to present at its tech conference in April.Vista Group, which offers cinema management software, including online ticket booking and customer analytics, holds about 46% market share outside of China and India. Its customers include Event Cinemas, Pat...

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