Advertisers launch net-zero emissions drive

Advertisers launch net-zero emissions drive
Simon Lendrum will be the spokesperson for Ad Net Zero. (Image: NZME)
Daniel Dunkley
A new initiative is under way to slash carbon emissions in the advertising industry, backed by some of the media’s biggest names.Ad Net Zero, an industry collective first set up in the UK, has launched in New Zealand as creative and media agencies look to eliminate their carbon footprint and make their work more eco-friendly. The initiative will introduce a framework and action plan to help ad firms cut their greenhouse gas emissions and become more sustainable. The industry-wide push will also encourage information sharing and data...

More Media

Google monopoly breach evens media playing field
Opinion

Jane Ormsby: Google monopoly breach evens media playing field

Optimism remains in getting transparency and increased regulation for the industry.

Jane Ormsby 24 Apr 2025
My Net Worth: Marc Mitchell, investor and NZ Breakers owner
The Life

My Net Worth: Marc Mitchell, investor and NZ Breakers owner

"Everybody wants to know about all the successes, but sometimes things don't work."

Victoria Young 20 Apr 2025
NZME director David Gibson resigns
Markets

NZME director David Gibson resigns

Gibson's resignation is effective from Tuesday.

Staff reporters 15 Apr 2025
Jim Grenon: Why I asked for NZME Takeovers Panel meeting
Markets

Jim Grenon: Why I asked for NZME Takeovers Panel meeting

Shadow of regulatory action is hampering businessman's campaign to roll board.